Elon Musk set to become number-one influencer on Twitter

‘Chief Twit’ takes management

Musk completes his $44bn (£38.1bn) takeover of Twitter, instantly firing a lot of the corporate’s prime executives and tweeting “the hen is freed”.

Earlier than formally taking cost of the corporate, Musk modified his Twitter profile to learn “Chief Twit” and turned as much as Twitter HQ in San Francisco carrying a sink, saying: “Let that sink in!”

Pledge revamped hate speech

Musk responds to issues that he’ll loosen rules on the firm governing hate speech and misinformation by saying he’s “not but made any modifications”. He provides {that a} new “content material moderation council with extensively various viewpoints” will meet earlier than any coverage modifications.

Platform battles ‘trolling marketing campaign’

After a surge in tweets containing racist language, Twitter’s head of belief and security says: “Hateful conduct has no place right here.” Yoel Roth says the corporate is taking motion towards customers “concerned on this trolling marketing campaign” to make Twitter secure and welcoming for everybody.

Musk shares inaccurate story

Musk tweets an article containing a lot of inaccuracies about an assault on the husband of US Home of Representatives Speaker Nancy Pelosi by a hammer-wielding intruder. The positioning has a historical past of publishing inaccurate tales and Musk later deletes the tweet after a backlash.

Trump return dismissed – for now

With simply over per week to go earlier than the US midterm elections, Musk responds to questions on whether or not he’ll reinstate former President Donald Trump’s account on Twitter by tweeting: “If I had a greenback for each time somebody requested me if Trump is coming again on this platform, Twitter could be minting cash!”


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Later that day, Musk attended a halloween occasion in New York and posed for pictures sporting a “Satan’s champion” costume.

Criticism over subscription service

Following experiences that Twitter will start charging customers to have verified accounts, Musk responds to criticism from creator Stephen King by saying: “We have to pay the payments in some way!”.

Musk strikes to chop workers numbers

Workers on the firm start receiving emails entitled “Your Position at Twitter” informing them whether or not they have misplaced their jobs. Responding to information in regards to the layoffs, Musk says “sadly there is no such thing as a alternative when the corporate is shedding over $4M/day”.

Yoel Roth, the top of belief and security, stated 50% of the corporate’s almost 8,000 workers had been laid off however sought to reassure customers and advertisers that the platform’s moderation capability remained intact.

Twitter founder breaks silence

Twitter co-founder and ex-CEO Jack Dorsey breaks his silence over the Musk takeover to apologise to workers who’ve misplaced their jobs, saying: “I personal the accountability for why everyone seems to be on this scenario: I grew the corporate dimension too shortly.”

Crackdown on parody accounts

Musk proclaims that Twitter accounts impersonating folks with out being clearly labelled a parody might be completely suspended – a change to the earlier course of when accounts got a warning first.

A variety of accounts that modified their title to “Elon Musk” and mocked the billionaire had already been suspended or positioned behind a warning signal.

Warnings about Twitter’s survival

In his first e mail to Twitter workers, Musk warns that the “financial image forward is dire” and provides: “With out important subscription income, there’s a good probability Twitter won’t survive the upcoming financial downturn.”

In the meantime, after the launch of the $8-a-month Twitter Blue subscription, which supplies paying customers a blue tick, a slew of parody accounts that seem like verified emerge, together with a faux George W Bush account that tweets: “I miss killing Iraqis”.

Key workers depart firm

Extra high-profile workers stop, together with head of belief and security Yoel Roth and chief safety officer Lea Kissner.

Twitter Blue rollout placed on maintain

The choice to subscribe to Twitter Blue disappears after its preliminary bumpy roll-out. Musk later confirms that the launch of the service has been put again to the tip of November “to be sure that it’s rock strong”.

Musk cuts down on contractors

Stories in US media say hundreds of contractors who had been working for Twitter have had their contracts terminated. Expertise information website Platformer says as many as 80% of its 5,500 contractor workforce had been laid off within the transfer however the firm made no official announcement.

Employees advised: Be hardcore or depart

In a late-night e mail to all Twitter workers, Musk says workers should decide to a “hardcore” tradition of working “lengthy hours at excessive depth” or depart the corporate.

Firm places of work abruptly closed

In a shock announcement, Twitter says its firm places of work might be closed quickly. The transfer comes amid experiences that enormous numbers of Twitter workers had resigned.

Responding to fears the platform was about to close down because of shedding key workers, Musk tweeted: “The very best persons are staying, so I’m not tremendous frightened.”

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