Southern Travels set on expansion mode, reveals new brand identity on its Golden Jubilee, ET TravelWorld News, ET TravelWorld
Southern Travels set on expansion mode, reveals new brand identity on its Golden Jubilee

Celebrating its 5 a long time of excellence in catering to the wants of travellers with integrity and keenness, one of many forerunners within the home tourism area, Southern Travels, has made a particular mark within the Indian tourism business ever because it was launched in 1970. Transferring ahead with this legacy of fifty years and with its experience in particular person excursions, visas, fastened departures, incentive holidays, resort bookings and extra, Southern Travels is now on an enlargement spree.

Talking to ETTravelWorld on the sidelines of his firm’s Golden Jubilee celebrations, A Krishna Mohan, Managing Director of Southern Travels talked about the corporate’s imaginative and prescient to open workplaces abroad and attainable methods to develop its India presence.

“Presently, the corporate owns 11 workplaces throughout India with a fleet of its automobiles and a workforce of 450 journey professionals that cater to over 1.5 lakh vacationers yearly. Our new CEO, Jatinder Paul Singh, comes with nice business expertise and data. Going ahead, in 2023, we are going to register the corporate’s presence as a service supplier with the journey model shops in over 100 Indian cities out of which 50 might be opened in March 2023, adopted by the opposite 50 opening in December,” he stated.

“From South India to South East Asia by 2024 and step by step into US, Europe, UK, Canada and Australia- that’s what our abroad enlargement aim is,” Mohan added.

Yearly, quite a few guests and lecturers go to India to review and observe its various terrain, panorama and heritage. Highlighting the pure and man-made gems that India possesses, Rikant Pittie shares the facets that render India its “Unimaginable” standing. Learn on to know extra.

The Golden Jubilee celebrations noticed a brand new model emblem being unveiled by Tourism Minister G Kishan Reddyon September 14, 2022, at The Lalit, New Delhi. “With all of the devotion and dedication to selling India in home and worldwide arenas, Southern Travels has certainly taken ahead our nation’s legacy of Atithi Devo Bhava. I really feel delighted to manifest the contribution of Southern Travels to journey and tourism in South India,” stated Reddy whereas including that it’s the firm’s sturdy dedication in direction of tourism guided by moral values deeply rooted in Indian tradition that has made these 50 years profitable and attainable.

In response to Mohan, Southern Travels is among the first corporations that was granted an 18-room + 36-dormitory beds facility contained in the Kashi Vishwanath Temple Hall, which was launched by PM Modi final 12 months. That is anticipated to spice up customer site visitors to the spiritual web site in addition to permit senior residents and different pilgrims to expertise the darshan from nearer quarters with ease.

“Travelling in India at this time is not the identical as what we skilled again within the 70s. It was thought of a luxurious for most individuals and other people saved little cash to journey,” stated Mohan when requested in regards to the adjustments within the Indian tourism business traits throughout his a long time of expertise.

“As we speak, it has turn out to be ‘a necessity’, a requirement to maneuver away from the day-to-day stress and busy way of life. Even the pandemic has introduced again journey a lot better than it ever was; persons are realising the necessity to socialise extra and due to this fact, seeing this enormous demand, we jumped on the bandwagon too and determined to restructure the corporate as per the calls for and traits,” Mohan shared.

Southern Travels, recognised because the quantity #1 home tour operator eight instances in a row by the Ministry of Tourism, was began in a small 10X10 store in 1970 by the Chairman, AV Rao. It was later transformed right into a Non-public Restricted Firm in 1995 and ever since then, there isn’t any wanting again.

Up to now, Southern Travels retains the values of serving the purchasers with transparency and the ‘customer-first’ method.

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